§ 276-40. Signs.  


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  • A. 
    General provisions. No signs shall be placed on or attached to a building or erected independently for any purpose other than to advertise a permitted business or use conducted on the same premises unless specifically permitted herein. Any sign having a message which in and of itself is lewd and licentious or advocates an act in violation of any municipal, county, state or federal law shall be prohibited. No signs shall be erected, altered or replaced which are not in accordance with the standards established in this chapter. No sign except traffic signs and those of a duly constituted governmental body shall be erected within the street right-of-way, nor shall any sign be placed on any property without the consent of the property owner. No sign of any type shall be permitted to obstruct driving vision, traffic signals, traffic directional and identification signs, other places of business, or other signs or windows of the building on which they are located. No signs shall be attached to trees, fence posts, stumps, utility poles, but shall be freestanding or attached to buildings in an approved manner. No sign shall be erected so as to project over the property line or emit any sound, odor or other nuisance beyond the property line or above 25 feet. All signs shall require a construction permit unless specifically exempted herein. The applicant shall furnish the Construction Official a fee as required and the necessary information from which to determine whether the subject sign meets the terms of this chapter. Within 20 business days after the filing for the permit, the Construction Official shall either issue or deny the permit and, if denied, the Construction Official shall indicate in writing the reason(s) for such denial.
    (1) 
    Animated, flashing and illusionary signs. Signs using mechanical or electrical devices to revolve, flash or display movement or the illusion of movement are prohibited except in and upon structures abutting and facing the Boardwalk in the OS District and in the P Pier District. Self-changing time and temperature signs, which alternately reflect the time of day and temperature by mechanical or flashing devices, are prohibited in all residential districts only.
    (2) 
    Height. No freestanding or attached sign shall be higher than 10 feet in residential districts and 25 feet in commercial or industrial districts, except that no sign shall exceed any lesser height if particularly specified. Where signs project beyond a building facade or wall over a pedestrianway, the lowest portion of the sign shall be at least nine feet above the walkway.
    (3) 
    Freestanding signs. Freestanding signs shall be supported by one or more columns or uprights which are firmly imbedded in the ground. Exposed guy wires, chains or other connections shall not be a support of a freestanding sign.
    (4) 
    Illuminated signs. Illuminated signs shall be arranged to reflect the light and glare away from adjoining streets. No sign with red, green, blue or amber illumination in a beam, beacon or flashing form resembling an emergency light shall be erected in any location. Illuminated signs shall not be erected in residential districts.
    (5) 
    Information and direction signs. Street number designations, household name plates, postal boxes, private property, on-site directional and parking signs and warning signs are permitted in all zones but are not considered in calculating sign area. No such sign(s) shall exceed two square feet in area, and such sign(s) shall not require a construction permit.
    (6) 
    Maintenance. Signs and, in the case of permitted freestanding signs, the mounting area on the ground level beneath the sign, must be constructed of durable materials, maintained in good condition and not allowed to become dilapidated or unsightly.
    (7) 
    Political signs. Political signs temporarily giving notice of political campaigns shall be located on private property and shall be set back at least 10 feet from all side property lines and shall not exceed 16 square feet in area. Signs shall be permitted within 30 days prior to any municipal, county, state or national election and shall be removed within five days after the election. All such signs do not need a sign permit.
    (8) 
    Real estate signs. Real estate signs temporarily advertising the sale, rental or lease of the premises or portion thereof shall be located on private property and, if not attached to the building, shall be set back from all street lines at least five feet. Signs shall not exceed six square feet in area. All such signs shall be removed at the expense of the advertiser within 30 days after the termination or completion of the matter of business being advertised. Sold signs shall be permitted between the signing of the contract of sale and the date of the legal closing. All real estate signs do not require a construction permit.
    (9) 
    Sign area. The area of a sign shall be measured around the edges of a framed or enclosed sign or by the area utilized by isolated words and/or symbols, including the background, whether open or enclosed, but said area shall not include any supporting framework and bracing incidental to the display itself.
    (10) 
    Signs with two exposures. Such signs shall be measured for area by using the surface of one side of the sign only. Both sides may be used.
    (11) 
    Wall fascia or attached signs. Wall fascia or attached signs shall be firmly attached to the exterior wall of a building and shall not project more than 15 inches from the building.
    (12) 
    Window signs. Interior window signs shall not be considered in computing the allowable signs; provided, however, that such interior signs shall not exceed 50% of the total window area.
    (13) 
    Flag of the United States of America. The flag of the United States of America may be displayed in all zones, provided that all permanently installed poles used to display the flag shall require a construction permit.
    (14) 
    Temporary signs. All signs permitted in the BOCA Building Code, not in excess of 120 square feet, shall be permitted. All temporary signs shall be displayed for a period of not more than 30 days.
    (15) 
    Parking lot signs. All parking lots within the City of North Wildwood shall be required to have signs which shall be constructed in accordance with the provisions of this section, as well as with the provisions of the general sign section of the Ordinances of the City of North Wildwood, except that freestanding signs shall not be permitted without a building having been constructed on the parking lot. Parking lot signs shall meet the following specifications:
    (a) 
    The price for parking must be posted numerically on the sign, and said sign and price must be visible to prospective users of the parking lot from the street immediately adjacent to the entrance of the lot.
    (b) 
    The lettering on the sign shall be of a color that shall contrast with the background color of the sign and shall be adequately illuminated. The minimum size for each letter shall be eight inches.
    B. 
    Street signs. Street signs shall be of the type, design and standard previously installed elsewhere in the City. The location of the street signs shall be determined by the City, but there shall be at least two street signs furnished at each intersection. All signs shall be installed free of visual obstruction.
    C. 
    Exceptions. Notwithstanding the provisions of this section, the City of North Wildwood may, in its absolute and sole discretion, or by contract or agreement, provide advertising for any business or use when such advertising is deemed to be in furtherance of the public good, health, safety and general welfare.